Describe one way in which the ideas from this article apply to your own life experiences (as a customer, in a job, from what you have learned in another class, or just general life).

I will share the book a bit later

Find a current article (less than six months old) from the popular press related to this chapter.

Provide a link to the article.
Summarize the article in 200 – 300 words.
Tell me how this article specifically relates to the concepts in the chapter that you chose.
Describe one way in which the ideas from this article apply to your own life experiences (as a customer, in a job, from what you have learned in another class, or just general life).

We have to choose any chp from chp 7,8,9,10,12
Chapter 7: Improving Decisions with Marketing Research
Chapter 8: Elements of Product Planning for Goods and Services
Chapter 9: Product Management and New Product Development
Chapter 10: Place and Development of Channel Systems
Chapter 12: Retailers, Wholesalers and their Strategy Planning

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